Coles reformatting 200 stores around convenience

World .
Coles reformatting 200 stores around convenience

Coles is ramping up its convenience strategy, with a plan to grow sales on the back of “food-for-now” and “food-for-later” products, according to a report in the Australian Financial Review. As part of this strategy, the brand will convert around 200 Coles supermarkets to a more premium, convenience-focused format, as shift 200 lower-volume stores to a more value-centric format, while adding around 75 new product lines to its existing range for ready-to-eat meals – such as breakfast foods, curries, soups, roast vegetables and stir-fry kits. According to the report, Coles chief executive Stephen Cain sees an opportunity through this strategy to grow another billion dollars in sales over the next five years.

https://insidefmcg.com.au/2019/05/13/coles-reformatting-200-stores-around-convenience/#daily

 

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